Building a Digital Presence That's

How SpiderHub delivered NDG's complete HubSpot website with advanced animations and flexible content management in just one month.

Challenges

Building a website for a newly founded consultancy presented unique challenges

Brand Establishment

  • Create a digital presence that positioned NDG as a credible, innovative strategic consultancy
  • Reflect their cutting-edge approach through modern design and interactive experiences
  • Differentiate NDG in a crowded consultancy market

Technical Complexity

  • Implement sophisticated animations across multiple pages while maintaining code quality and maintainability
  • Build interconnected modules that trigger animations seamlessly as users navigate the site
  • Create scroll-triggered effects, parallax animations, and viewport-based transitions
  • Ensure animations enhanced user experience without compromising functionality

Content Flexibility

  • Develop a Media & Insights Hub that enabled NDG to publish thought leadership content easily
  • Provide editorial flexibility without requiring technical expertise
  • Build a scalable content architecture that could grow with the business

Collaborative Development

  • Work alongside a designer to translate creative vision into functional reality
  • Balance aesthetic ambition with technical feasibility
  • Deliver a cohesive experience across all pages and modules
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Results

Measuring the Impact of Digital Transformation

Successful Launch

  • Delivered complete website and Media & Insights Hub in just 1 month
  • Established NDG's digital presence from day one
  • Created a platform that positioned NDG as a credible, innovative consultancy

Premium User Experience

  • Sophisticated animations elevated brand perception
  • Engaging, interactive experience differentiated NDG from competitors
  • Smooth, professional execution across all pages and devices

Scalable Platform

  • Modular architecture enabled easy updates and content management
  • Media & Insights Hub provided flexible platform for ongoing thought leadership
  • Built foundation for future growth and feature expansion

Performance Considerations

  • Animations prioritized user experience and brand impact over raw performance metrics
  • Architecture designed to support future performance optimization if needed
  • Clear upgrade path available for performance enhancements
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Solution

Modular HubSpot Development for Scalable Digital Transformation

SpiderHub delivered a fully custom HubSpot website built on modular development principles, enabling scalability, maintainability, and creative freedom.

Modular Architecture

  • Applied the same proven modular approach used for enterprise clients like GWI
  • Built reusable, interconnected modules that worked seamlessly across pages
  • Ensured consistent code quality and long-term maintainability
  • Enabled easy updates and content management for NDG's team

Advanced Animation Implementation

Implemented sophisticated animations that elevated user experience:
Scroll-Triggered Effects:
  • Dynamic lines animating from left to right and right to left as users scroll
  • Smooth transitions that guide users through content sections
  • Viewport-based triggers ensuring animations appear at the perfect moment

Parallax Effects:

  • Layered parallax scrolling creating depth and visual interest
  • Subtle motion that enhanced storytelling without overwhelming content

Text & Element Animations:

  • Fade-in effects as content enters the viewport
  • Staggered animations creating rhythm and flow
  • Smooth, performant transitions across all devices

Media & Insights Hub

  • Custom content hub enabling NDG to publish articles, insights, and thought leadership
  • Interactive filtering for easy content discovery
  • Editorial flexibility without HubDB complexity
  • Scalable architecture supporting ongoing content growth

Designer Collaboration

  • Close collaboration with designer to ensure pixel-perfect implementation
  • Iterative development process balancing creative vision with technical execution
  • Seamless translation of design concepts into functional, animated experiences
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Client Feedback

What NDG Says About Our Partnership

Our collaboration with GWI resulted in measurable improvements and a transformed digital marketing approach.

"We engaged Spiderhub for its expertise in Hubspot for a number of our clients. The first was a new medical device company, and working along with our own internal developers, Spiderhub was able to take charge and lead the effort. Fast and efficient coding, and a highly collaborative working relationship made certain the project achieved its goals and remained under budget. Another engagement was for a retailer, and we needed Spiderhub to push the envelope of what HubSpot could do with respect to a full e-commerce/CRM solution. From payment processing, to developing a shopping cart, to full web page management, SpiderHub went above and beyond in delivering. I can highly recommend using Robert and team."

Ken Winell

Co CEO, Nexus Digital Group

Project Transformation

Building NDG's Digital Presence

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BEFORE

NDG 1

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AFTER

Ready to Transform Your Web Presence

Whether you need ongoing development support, a complex migration, or enterprise-level HubSpot expertise, we're here to help. Let's discuss how we can build a modular, scalable solution that empowers your team and drives results.

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